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I am a freelance webmaster who specialize in website development, SEO (search engine optimization), web design, Wordpress websites ( Wordpress as a website), Pay Per Click campaign management, (CMS) content management system migration, e-commerce shopping cart development, and social media optimization and integration.
I work independently from home with small to medium size businesses. My client list consist of digital agencies, small businesses, medium businesses, and people who just want professional work but can’t afford the pricey agencies hourly rate. I deliver professional, clean and affordable web design that make business successful. I simply provide excellent ROI and if you are small business struggling to stay a float in this though economy, maximum return on your investment is paramount. I really enjoy working with small businesses, whether it is SEO (search engine optimization), web design, web development, logo design, Google analytics, or social media marketing. I like to see the faces of small business owner when I do something for them that make a positive impact in their lives. It is not enough to be knowledgeable and resourceful, experience, passion and love is what really count.
Website Development
You website is the only thing people will see from your company on the internet. Web designers usually focus on a pretty website but I focus more of branding your website to give the message the best represent your business. Make that first impression count. Remember, “perception is reality” you only have one chance to make or break your business every time someone visit your website.
Search Engine Optimization
Search engines spiders are always searching for websites. Making your site more visible organically is what you must do. How do you go about making your website attractive among search engine like Google, Yahoo, Bing?
Robust Search Engine Optimization
All websites are fighting to be in search engine’s first page ranking and we all know there is limited space in Google search, Yahoo search and Bing search result pages.
My SEO approach covers all angles to make sure your website ranks high on all major search engines.
What happen while I Optimize your website?
Many search engine marketing firms advertise quick turn around time to get you higher ranked on Google, Yahoo and Bing. The problem with that is search engine optimization takes time – sometimes 3 to 6 months depending on your website’s architecture, pages and content amount. Variables like URL naming convention, design structures, domain registration length, content, content management system, technology and coding (example Flash, Silverlight, Java, Javascript etc…) play major roles in how high your website ranks among search engines.
We first analyze all these issues to make sure that your website is optimize ready. If any of these issue must be fixed. we fix it. It’s all part of our process. We then map your web pages to search engines for optimization. After your website is fully optimize for Google, Yahoo and Bing, the process must be maintain in order to retain your high ranking.
PPC (Pay Per Click)
Pay Per Click Management works together with our advance analytics to reach your targeted audience at the right time, in the right place and for the right price. When it comes to PPC at Hi Solutions, we call it a quick detour to getting search engine visibility. All while knowing it is often time too expensive and non-sustainable for many small to medium size businesses.
I know that PPC campaign is as effective as your analytics initiative. For you to get to your clients at the best time and at the best price it is vital to take time to study your clients’ habits, locations, and best times to reach them. Great PPC campaign management is a science and when done right, can get you great results for the least amount of money. If not, do your homework before starting a Google search, Yahoo or Bing PPC campaign.
Only 30% of consumers actually choose to click on the Sponsored Search Results in Google and only 50% of business choose the sponsored links as their first choice. Many customers don’t really trust the PPC sponsored links because companies purchase the links when their website is not really related to the search. With that knowledge, a website must think long and hard before starting a Pay Per Click campaign.
Social Media
Social Media Optimization or Search/Social Media Marketing go hand in hand to keep your customers participating, talking, informed, and even critiquing your business. Contrary to Search Engine Optimization, Social Media Optimization is vital for your website to be taking seriously. It is the (?) allows instead response to almost anything happen in your website. It puts both you and your customers in the front seat simultaneously. It is also the arena of communication good or bad that a website company must be part of the Social Media sites that a most popular like Facebook, Twitter, Digg, Linkedin, Youtube, Foursquare and sometime international driving social media sites.
The Social Media involves websites that are dedicated to social interaction and activity as an effective means for individuals to share information and create or augment personal and social relationships relating to any common interest.
Website Analytics
Analytics is the information that gives you insight about your customers which drive marketing decisions. Great analytics give web business the tools and the metrics necessary to maximize their marketing dollars and time.
For example: Google Analytics
Industry-Specific, Role-Based Web Analytics
Industry-specific templates, combined with flexible, role-based Web analytics, give you and your team all the information necessary to maximize Return on Marketing Investment (ROMI) and drive true business results.
Marketers can determine which programs offer the greatest ROI by analyzing a detailed, comprehensive picture of all marketing programs.
Product marketers and merchandisers can improve customer experience with quick insight into creative, placement, cross-sell effectiveness, and by tracking key conversions.
Web designers can improve site navigation, content, and tools by utilizing the content and scenario analysis features.
Executives have access to a highly configurable key performance indicator dashboard and automatic Excel reports containing key metrics and enabling
real-time performance assessment.
Maximize the Return on Your Marketing Investment by Understanding Visitor Behavior
As an business or e-commerce business in today’s wired world, you face numerous challenges: online marketing expense growing rapidly; sophisticated web visitors who exercise tremendous purchasing power and wield unprecedented control over their online experience; and pressure to make far-reaching decisions with unclear and incomplete information.
The answer: a Web analytics solution that provides the most accurate and complete record of visitors’ behavior. And that’s exactly what I deliver. Capturing every click by every visitor over time and storing them in Google Analytics website metrics profiles database. Our unique approach to website analytics, gives you the most up-to-date, actionable insight in the industry for guiding your critical marketing decisions.